Before I joined CoreLogic, I thought I knew exactly what the company did. Like most in the industry I’d used RP Data throughout my career, as a real estate agent and later proptech executive. It was a tool, a means to an end, a way to pull together a CMA.
But stepping inside CoreLogic opened my eyes to something much bigger.
CoreLogic isn’t just powering property reports, it’s the backbone of property decision-making. Every transaction, from buyer pre-approvals to settlements, is made possible by accurate, independent data. And yet, I quickly realised many in the industry don’t have the opportunity to see the depth of CoreLogic’s role.
Within my first month I sat across from industry leaders, franchise executives, senior corporate decision-makers and some of the biggest names in real estate, who all said the same thing:
“We don’t understand what CoreLogic does with our data”
It was a moment of clarity. And huge opportunity. It was pretty clear the industry wants to understand not only what CoreLogic does but also the full impact of data in driving real estate forward.
CoreLogic plays a critical role in making transactions seamless, from helping agents price properties with confidence to ensuring brokers and lenders make informed decisions. The connection between real estate professionals, valuers, insurers, and lenders isn’t a one-way street, it’s a powerful ecosystem. And when everyone understands how to leverage it, deals happen faster, with less friction.
It's a conversation worth having. I’ll go first.
CoreLogic is more than RP Data
Many people in the real Estate industry still refer to CoreLogic as "RP Data". It’s understandable, RP Data has been a cornerstone of Australian real estate for decades. But today, CoreLogic is unlocking more for the real estate industry.
RP Data remains a critical part of the business, but it’s one element of a much larger ecosystem that empowers agents to price properties accurately, anticipate market trends, and provide smarter advice to their clients . CoreLogic has grown and extended its products & solutions which support lead generation, contact nurture and digital ads.
CoreLogic’s role in real estate extends well beyond a CMA tool. It delivers the depth of data and solutions agents need to differentiate themselves, stay ahead of market movements, and drive better outcomes for their clients.
CoreLogic is more focused on banking & finance
A common misconception is that CoreLogic’s focus is on its corporate banking & finance customers.
The truth is CoreLogic plays a crucial role across the entire property ecosystem:
- Real estate agents use it to price properties, track market trends and inform and guide clients.
- Developers & builders use it to inform development feasibility and cost.
- Mortgage brokers rely on it to assess loan applications.
- Valuers use it to determine market value.
- Insurers factor it into underwriting decisions.
- Banks use it to make informed lending decisions.
- Government agencies use it for planning, taxation, and policy.
CoreLogic doesn’t work for one part of the industry, we support decision making across the entire real estate economy. By delivering high-quality, independent data, transactions move faster, deals get done, and agents can operate with greater certainty.
Real estate and finance aren’t separate industries, they’re interdependent and fundamentally connected.
When the real estate market moves, the financial sector moves with it. A slowdown in listings and transactions impacts lending, valuations, and broader economic activity.
As the saying goes, “When real estate sneezes, banking catches a cold.”
CoreLogic invests heavily in real estate because the industry is at the centre of the entire property ecosystem. High-quality, independent data is useful for banks and critical for agents, brokers, valuers, and insurers to operate with confidence. Strong real estate data drives better decision-making across the board, keeping the whole market moving.
All property data is the same; Independence is Non-Negotiable
Not all property data is created equal. Some platforms provide insights based only on their own listings, which gives users a limited view of the market.
CoreLogic aggregates data from multiple sources, providing a complete and independent view of the market. This gives agents access to a broader, more reliable dataset, one that reflects the full market, not just a single platform’s activity.
And if you’re being offered free data, it’s worth asking: Why?
Data is valuable and if you’re not paying for it, you’re not the customer, you’re the product.
Empowering agents with insights and data
Many agents know the work of CoreLogic’s Research Director Tim Lawless and Head of Research Eliza Owen as leading property analysts. They follow their insights, share their research, and invite them to speak at industry events. But what’s often overlooked is that the same expertise driving billion-dollar banking decisions is also available to real estate professionals.
That’s a huge opportunity, and often, untapped resource.
The same reports that banks, insurers, and policymakers rely on - covering everything from housing trends and rental movements to profit and loss insights and construction forecasts - are available to agents.
These are practical, real-world, data-driven insights that help agents set vendor expectations, negotiate with buyers, and make informed calls in a shifting market.
CoreLogic provides more than data, it’s about ensuring agents can use that information to work smarter, more efficiently and make informed decisions with confidence.
The future of real estate
If you’ve been using CoreLogic for years, you already know the value of RP Data. It remains at the heart of what we do. But we’re not standing still. We’re making data faster, more accurate, and more actionable.
We’re building solutions that help agents find, engage, and nurture buyers and sellers more effectively. We’re giving you access to the most complete, independent view of the property market, so you can see what’s happening across the industry, not just within one platform.
And if you’re working with a competitor, it’s worth asking whether you’re getting the full picture. CoreLogic provides data and turns it into practical insights that help you price properties, guide clients, and stay ahead of market shifts.
We’re also looking forward. Partnering with CSIRO to bring energy efficiency ratings into the market is just one example of how we’re helping agents prepare for what’s next, so you’re not just keeping up, you’re leading.
A final thought
CoreLogic is more than RP Data. It’s more than a CMA tool. And its impact goes far beyond banking.
It’s at the heart of more than 600,000 property transactions across Australia and New Zealand each year, connecting agents, lenders, valuers, brokers, and insurers with the insights they need to keep the market moving.
When real estate professionals have access to better insights, better tools, and better data, the entire market benefits.
If you’ve got thoughts, whether you agree, disagree, or just want to explore this further, I’d love to hear them. Drop a comment or send me a message.
CoreLogic Australia