RiTA integrates with Bourkes Real Estate's CRM, helping agents organise their daily prospecting activities. RiTA assists agents in building relationships with their contacts and helps create more opportunities for appraisals and listings.
Opportunity
Bourkes Real Estate aimed to enhance lead generation within its existing CRM database and saw an opportunity to reinvent its daily prospecting activities.
Solution
Implementing RiTA into the daily routine of every agent, utilising its call list features to reach out to prospects and generate leads directly from their CRM data as well as give agents topics to talk about like recent sales or just listed properties in the area. “Between 10:30 and 11:30 a.m. every day, there's dedicated time for calls, generated by RiTA. We call it the 'hour of power.' There's a saying that 'who controls the morning controls the day,' so the 10:30 – 11:30 am RiTA call window every day is crucial to our process." Alan Bourke
Results
In the last quarter, RiTA directly contributed to 10% of all appraisals.
30% of all appraisals in the past month attributed to RiTA
“RiTA has been spectacularly impressive, particularly in its delivery of appraisals. Where listings are extremely scarce, RiTA is arguably the greatest selling aid we have.” Alan Bourke